Public Relations

Public and Press Relations or 'PR' as it is widely known is something of an ambiguous term.

It can extend from management of Celebrity Image to maximising Company communication to the available media.
It is the latter of course with which Lilac James concerns itself.

Editorials, Features and Press Pieces in media publications and online continue to be acknowledged as 'better value for money' in achieving marketing goals.

Such press is often seen by customers as more credible. The modern world bombards us with clever advertising messages, as a result advertising can be seen as 'easy to pay' for.

Press releases on whatever topics can be issued to target media on an adhoc or periodic basis. Alternatively a client may choose for Lilac James to manage an ongoing PR program that will ensure the very best press coverage across all media sectors.