SEO

Building backlinks can be really hard, but it's so vital for your SEO. In this article, we discuss three simple steps we use all the time, to build backlinks for our clients and our agency.

None of them require any specialist skills, and can be implemented...

An easy and effective place to start when it comes to boosting your SEO is by writing well researched, keyword focused, Metadata and descriptions.

At Lilac James, we see many businesses, agencies and marketing...

“Why hire an SEO agency when I have a marketing team who can learn SEO on Google and do it themselves…?”

This was a question I was politely asked this week during an SEO consultation.  We prefer it when a potential client pushes back and...

Business owners and marketing professionals appreciate the value of online reviews.

Various studies state that on average 85% of internet users check online reviews before making a purchase of goods or services...

Once again Google have released details of its latest search algorithm update, this one is called ‘The Helpful Content Update’.  Google said this update will "tackle content that seems to have been...