SEO & Digital Marketing Services for Retail & Ecommerce

The percentage of retail sales via the internet peaked at 35 percent in November 2020, levels are predicted to rise as customers exchange busy shopping centres for the convenience and safety of home delivery.

Optimising your products for online sales has never been more important. The internet however is a competitive arena, it is important to understand the digital position of your competitors. What are their strengths and weaknesses compared to yours? Can you realistically compete with them for high volume terms or is a lower volume, long tail keyword strategy required? Such strategies often drive more specific, committed customers who provide a higher conversion rate to sale.

Once again it is critical to understand your target market, what drives them? What content do they consume pre and post-sale, simply put… how can you provide your perfect customer with the information they seek? Brand credibility is also critical here, the retail review culture is strong, ignore it at your peril.

The Lilac digital marketing review of your opportunity will include an in-depth view of your product sector including your competitors. Allowing you to understand where you are now and what opportunities exist for you. You can explore our case studies in this important sector below.

Your Success Is Our Success!

Request your free review...

Fill out the form below to request a free website review. We’ll be in touch within 2 working days.

Request your free review...

Fill out the form below to request a free website review. We’ll be in touch within 2 working days.