
If you run a business in Bedford there is every chance you need to be found online. Your target market will use search terms relevant to your business if your website is not optimised for those keywords you will only be found for your name and will miss out on valuable traffic.
SEO and digital marketing is essential, to help drive relevant traffic to your product or service offer. We are a team of marketing professionals who work hard to get you the results you need. Our process starts with a free digital marketing review that is not merely a computer generated report. The review will show you what keywords your site should be optimised for and how much monthly traffic can be expected from those words.
Importantly, the review will analyse the SEO KPI’s of your competitors, what are their rankings compared to yours. If your local competitors in Bedfordshire are beating you within the search results we can tell you why and what you need to do about it.
In addition to organic search engine optimisation there are other elements of digital marketing that will drive enquiries, leads and conversions to sale. These include paid Google Ads (PPC) and social media marketing. Google Ads provides an instant opportunity for traffic against specific keywords with the ability to retarget those users with ongoing advertisements. Properly set up, with ongoing optimisation, both Google Ads and Social Media advertising allow you to establish a clear ROI for your advertising spend.
Make the decision and start to increase the traffic to your Bedford business today by calling our friendly team for an informal chat and information on your current position.
Your Success Is Our Success!
Free Digital Marketing Review
The first step to working with Lilac James is to request a no obligation and FREE digital marketing review.
With each review we take a deep dive into your market, conduct competitor analysis, assess website performance, consider search demand and more...
This is not an industry standard and automated report and one of our specialist advisers will conduct the research and prepare strategic recommendations.
We then present our findings and recommendations in a 30 minute presentation which will be high value regardless of whether we go on to work together or not.
You have nothing to lose.
Lilac James, located nearby to Bedford, have provided services for Briar Security for many years now, as we are also partnered with their web design company Catfish.
Whilst their old site was optimised for 'commercial security' and 'domestic security', these keywords had very low search levels as customers often search for what they think they need and not what 'you' think they are.
By following a regionalised strategy, it allowed us to generate traffic for a list of services within the regions covered by the Briar team. As is often the case, domestic and commercial customers will search for a local supplier to them, using the name of a city or town such as Bedford within the search term.
2 months after the original on-page optimisation project was completed, the client was delighted to achieve at least 9 page one Google rankings and a further sprinkling of positions on page two and three. More optimisation has since been added particularly as the sector itself has become much more competitive in recent years.
The result is a website which not only looks good thanks to the design skills at Catfish but also generates leads and enquiries.
''Upon meeting with Lilac James initially, I didn’t really realise that we needed support with our kind on the SEO side of things. We’ve never ranked particularly well but didn’t really see that as a real opportunity for growth in our company.
However, after sitting down with Karen and Jamie, I very quickly saw that this was a great opportunity, that they clearly knew their stuff, and that we could get some real growth in this area. After six months of working with the guys, we’re now ranking on 20 competitive search terms for page one on Google. And that’s going from strength to strength. And we have noticed an increase in the number of enquiries coming through our website, which is from the work that Lilac James have done.
The service has been absolutely brilliant. They’ve been on-hand every step of the way. Our marketing team member is in touch with one of their account managers regularly. They’re always keen to help, they’re very transparent and they know their stuff. So, without any shadow of a doubt, I can definitely recommend Lilac James.''
Andrew Heathcote
CEO
We are a small friendly team of marketing professionals at Lilac James, and we like to feel part of our client’s marketing team.
Irrespective of your immediate requirement, we will always be proactive in our suggestions.
Each client and market place is unique. We like to apply our brains to a new sector, helping you to view your business from a fresh perspective. If we don’t think it will work – we will tell you.