“Why hire an SEO agency when I have a marketing team who can learn SEO on Google and do it themselves…?”

 

This was a question I was politely asked this week during an SEO consultation.  We prefer it when a potential client pushes back and...

Business owners and marketing professionals appreciate the value of online reviews.

 

Various studies state that on average 85% of internet users check online reviews before making a purchase of goods or services...

Measuring your SEO’s return on investment (ROI) is an excellent method of verifying the impact of your SEO. At Lilac James, we have many companies that seek our services to help improve their search rankings, digital profile, leads and sales. Helping them see a return on their investment and added value is very important to the Lilac team. Today we will go in-depth on how to calculate your SEO’s ROI...