Lilac James Services near Huntingdon

SEO & Digital Marketing in Huntingdon

Our Huntingdon Digital Marketing Agency specialises in all things online, from organic SEO to paid Google Ads (PPC) and social media advertising. Our team is comprised of qualified marketing professionals who understand the whole process not only the digital application. This sets us apart from other agencies in Huntingdonshire, our team is made up of qualified and experienced marketeers, we are far more than just techies!

 

SEO stands for search engine optimisation and is the process by which your website can be found on the internet for the products and/or services you provide. The process starts with understanding what keywords searchers put into the search field when they are looking for what you do. If they don’t know you, what keyword terms are they likely to search for?

 

Our team conduct keyword research and work with you to identify the exact words and regions that you want to be found for. Is it just Huntingdon or further afield? Maybe you want to rank nationally or internationally, we can help you with that.

 

Additionally, we can help you understand if you are getting a good ROI on your existing Google or Social campaigns. We won’t blind you with science, but we will explain in a simple straight forward manner where you are now and what your opportunities are. Our client case studies and reviews are testament to the work we have conducted in this region since 2008. Request your review today to start your journey.

Your Success Is Our Success!

 

Whether you are a small, medium or large company you should never underestimate the effect that local SEO can have on your business. Optimising your website for searchers close to you is increasingly important as 97% of customers now search for local businesses online.


Lilac James have provided services for Briar Security for many years now, as we are also partnered with their web design company Catfish, both of whom are based near to Huntingdon.


Whilst their old site was optimised for 'commercial security' and 'domestic security', these keywords had very low search levels as customers often search for what they think they need and not what 'you' think they are.


By following a regionalised strategy, it allowed us to generate traffic for a list of services within the regions covered by the Briar team. As is often the case, domestic and commercial customers will search for a local supplier to them, using the name of a city or town such as Huntingdon within the search term.


2 months after the original on-page optimisation project was completed, the client was delighted to achieve at least 9 page one Google rankings and a further sprinkling of positions on page two and three. More optimisation has since been added particularly as the sector itself has become much more competitive in recent years.


The result is a website which not only looks good thanks to the design skills at Catfish but also generates leads and enquires.

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The Lilac James team have worked closely with new start-up business Swift Fire & Safety in order to build and develop their online presence. Based near to Huntingdon and lead by Managing Director Daniel Youngs, Swift are already leading the way as suppliers in design, installation and maintenance of fire and security protection services.

 

Our job was to research regional search terms based on the fact that their target market would look for fire safety services nearby to their businesses, including high volume search terms such as 'fire alarms Huntingdon' and 'burglar alarms Huntingdon'. Whilst these had low search volumes it was clear that they were very relevant to the companies' long-term objectives.

 

With a brand new website launched in late 2019 which lacked any domain authority, the team was quick to warn Daniel that organic optimisation would not be a quick fix and would take time. Therefore with this in mind we also advised him to invest in Google Ads PPC; this instantly delivered him relevant web traffic in the meantime which converted into enquiries and quotes for his business.

 

Excluding brand/company name keywords, Swift currently enjoy more than 40 page one positions including at least 9 keywords within the top five positions.

 

We are a small friendly team of marketing professionals at Lilac James, and we like to feel part of our client’s marketing team.

 

Irrespective of your immediate requirement, we will always be proactive in our suggestions.

 

Each client and market place is unique. We like to apply our brains to a new sector, helping you to view your business from a fresh perspective. If we don’t think it will work – we will tell you. 

We like to laugh – so contact us for at least a smile!

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