The Lilac Vegan Kickstart!

Do you have a UK based Vegan business and are wondering why it isn’t doing as well as it should or do you just not know how to take it to the next level? Lilac feels your pain and wants to help you get firmly on the path to success! We have the solution and some exciting news… In celebration of our 10th anniversary we have launched a national search for a Vegan based business who is ready to move to the next level. We are offering one lucky UK vegan business, from start up to SME, a chance to win 3 months free marketing consultancy.

According to the bright sparks at Mintel there was a 185% jump in the number of vegan products launched in the UK between 2012 and 2016, while 9% of food products launched last year boasted a vegan claim, up from 3% in 2012. Do you want to be the next Temple of Seitan, Vegan Kind or BOSH?

I’m sure you’re thinking this offer is too good to be true…but you’re wrong it’s totally happening and here’s why….

We understand the challenges that start-ups face, and how little actionable support there is out there for new businesses. As a vegan team, this campaign gives Lilac the opportunity to support their vegan belief system as a way of life for ethical, environmental and nutritional reasons. The winning business will benefit from not only Lilac’s in-depth knowledge of both traditional and digital marketing, but also working with a team that are empathetic and understanding to their cause.

So why vegan? Our team journey to veganism began in March 2016 when we decided to undertake an office vegan challenge. At the time we were a mix of meat eaters and vegetarians who were yet to dip a toe into veganism, but with an increasing presence in the media it’s a topic that we found hard to ignore. We all call ourselves animal lovers, so how can we turn a blind eye to the cruelty and suffering that occurs not only within the meat industry but the dairy, fashion and beauty industries too. Social media has exposed animal cruelty which we were somewhat shielded from before. For us – enough was enough!

The successful business will win professional marketing consultancy for a 3 month period including strategic planning (formal marketing plan produced), SEO, Social Media management, PR and AdWords PPC. Applications are open until the end of July 2018 at which time short listed companies will be contacted for face to face meetings. No cost is involved for application or any scheduled meetings.

With such historic growth in the sector there has never been a better time to embrace and nurture the topic of veganism. Our journey into veganism was simple, we wanted to move away from the expected and celebrate a movement towards a world of cruelty free living. Naturally we would like to help others do the same!

So what are you waiting for….Applicants are invited to request an application form via email to rina@lilacjames.com. Wishing all the applicants luck!